Jörg Mayer, born in 1972, is a communications scientist. As a business consultant with Andersen Consulting / Accenture from 1998 to 2001, he was engaged in the implementation of Customer Relationship Programs in large‐scale companies – mainly in Germany, the USA and Great Britain. Until 2007 he led PR- and advertising campaigns with the agency Scholz & Friends / Lowe Worldwide for large institutions and international service companies. Between 2007 and 2017 he was engaged as CEO of distinctive renewable energy associations, shaping the effects of Germany’s energy transition. Since 2018, he heads the German Industry Association SPECTARIS with a membership base of 400 companies, representing industries with a total turnover of 84 bn. Euros and more than 300.000 employees in Germany. SPECTARIS is the German voice for Optics, Photonics, Analytical and Medical Technologies.